I recently wrote an article designed to provide information to people who were new to Internet marketing. It was titled, “30 Marketing Facts for the Article Marketing Newbie.” Shortly after the article was posted, someone emailed me saying that they did not appreciate being called a newbie. Wow, some people are soooo sensitive.
I have two nephews that play Runescape on the Internet. It is a game where players interact with each other by buying, selling, acquiring items, and fighting monsters. They tell me that “newbie” or “noob” is considered a derogatory term on that site. Of course it is a game played mostly by the younger generation and profanity is not permitted.
Newbie is not a derogatory term. It is a term that is commonly used on the Internet that refers to someone that is “new” to the business. If you’ve been involved in your Internet business for less than six months, you are probably a newbie. There’s nothing wrong with that, everyone’s got to start somewhere.
I remember when I first ventured into the business. As I wasn’t a techie (knowledgeable in technical computer matters), it all seemed a little overwhelming at first. I didn’t know an SEO from a MLM and I thought a JV was a junior varsity something or other. (It is a joint venture.) But in time I learned some of the jargon and you will too.
However, if you are a newbie, don’t despair. Although many sites offer info for the newbie at a price, there are sites that you can visit that offer help for free. One such site is Joe Robson's "The Newbie Club" (http://www.newbieclub.com/). The Newbie Club provides free ebooks, free tutorials, free ecourses, a free guest book for your website, free autoresponders, and best of all, free membership. This is a great place to go if you are relatively new to the business and need information relating to the Internet or computers.
Another great resource for information is on the article marketing sites. Of course, I’m probably preaching to the choir on this because that’s how you found this article. But you can find information on almost any topic imaginable by searching among their article database. Truly amazing and all for free.
One final method I suggest for information is through forums. A forum is basically a place where you can go to ask questions and have them answered. The easiest way to get started is to browse through the questions that have been asked previously. Frequently this will provide you with the information you need. If you don’t find your answers there, post your own question.
So, remember, newbie is not a derogatory term. And, if you are a newbie, good luck in your new endeavor!
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Saturday, October 27, 2007
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Tuesday, October 16, 2007
Profiting on the Internet
Are you making money on the Internet? Many sites never make a penny while others prosper like wild fire. Which category does your site fall into? There are numerous reasons why some sites fail to make any real money on the Internet. We’ll cover a few of the major reasons in this article. Follow the techniques below and begin profiting on the Internet.
Make sure your website is targeted to one specific area. Too many sites cover a little of this and a little of that. Choose just one subject and build your site around that theme. By doing this, you will get a growing list of interested, repeat visitors.
Provide free content on your site. Add additional information frequently and change it often. Make visitors aware that your offerings change on a regular basis. If you can give visitors information that they find valuable and useful, they will come back often and, more importantly, they will tell others. Word of mouth advertising is the absolute best kind.
Entice people to link to your web site by giving them something free in return. This will increase your ranking in some search engines.
Use several marketing methods to bring people to your site. Unless you are wildly successful, do not use just one method to advertise, use several. I write articles, lots of them, and that technique works for me. The resource boxes in my articles bring people to my site every day. In addition, consider using free ads, ezine ads, solo ads, email, and forums as advertising sources.
Consider placing some ads on your site. It probably won’t make you rich right away, but every little bit helps.
Invest a percentage of your profits back into your business. Spend it on marketing, a domain name, advertising, etc. By reinvesting a portion of your profits back into your business, you increase the odds that you will make more money next month (and the month after that).
Make sure you have a sign-in box to collect the names and email address of your visitors. It is important to build a list. The consistent, long term money is made through your list. A good list can double the amount of income that you generate over time. Add a pop-up sign-in box on every page of your website. It will increase your sign-in numbers substantially.
Use the techniques above to begin making some money and profiting on the Internet. As you begin to make money, you’ll be more attentive to your site and this may help you make more money each month.
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Monday, October 1, 2007
How to Write Articles for the Internet
Many people enjoy writing but are reluctant to write for the Internet because they are unclear on the basics. Actually, a decent word processor and an Internet connection are all that you really need. Almost any topic that you chose to write about will find some sort of market on the Internet. Of course, some topics will attract thousands of readers while others will find just a few. The only way to find out is to write a few articles and submit them to the article submission sites. Over time, if you write and submit your articles on a regular basis, you may gather an audience that anxiously awaits your work.
Most articles written for the Internet contain about 500 words. Many submission sites will not accept articles of less than 350 words. Ideally, your article should contain 400 to 600 words. But keep in mind that there are no hard and fast rules. If your perfect article only has 278 words, try submitting it to a number of sites, the worst they can do is say no.
I like to start out with a working title. It is probably not the title I will use on the finished article, but it keeps me focused while I’m writing. Don’t spend a lot of time on your working title, it is only temporary.
In the first paragraph, give some sort of introduction to the material you are writing about. There are a number of ways that you can start your article. You can write about a problem that your article solves. You can discuss why it is important that people read your article. Or you can tell your readers about your experience and what makes you qualified to write this piece.
Try to craft your first paragraph so that it entices the viewers to read further. That’s the true test of a good first paragraph; it must intrigue your readers. If you can do this, half your battle is won.
The body of your article will consist of between two to ten paragraphs. Each paragraph will provide information on one fact, or item of information. Don’t think you need to stuff every bit of information in there; people don’t want to read a novel on the Internet.
Close out your information in the final paragraph. Tell them how their lives will be better by following the steps you’ve outlined above.
We’re almost done. Now you’re going to change your working title to a permanent one. The title is the most important part of your work. It is the advertising that will entice people to read your article. If you search for information at an article site, they list only the titles relevant to your search. It is important that your title be compelling. Design a title that entices people to read your work.
Your final step is to use a spelling and grammar checker on your work. After you’ve done that, carefully read your article for mistakes. A spelling checker will indicate that he word “cane” is correctly spelled, even though you intended to use the word “can”. Only a careful, slow reading will catch this type of mistake.
Now you have all the information you need on writing articles. What are you waiting for? Start writing!
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Labels: articles, ebook, free download, free ebook, how to write, make money, write for the Internet
Sunday, September 30, 2007
How to Increase the Number of Clicks That Your Articles Generate
Most of us write articles to generate clicks from the links that we place in the resource box. The main purpose of this is to either increase traffic to our websites or to interest readers in a product that we are promoting. But how do we realize these goals?
In order to succeed, there are 3 main tasks you must accomplish:
1) You’ve got to attract readers. The only real method to attract viewers is with a compelling title. When people are looking for information on a particular subject, they scan through a list of titles. This list may contain several hundred articles. Your title has to grab them and compel them to read your piece. Your title has to jump out at them and draw them in. If you’ve written a great article full of fascinating information, no one will read it if it has an uninteresting title. All of your work will have been fruitless. You’ve got to grab their attention with an intriguing title.
2) You’ve got to have a good article. If your article is not well written, or if it contains little information of value, your readers will quickly click away, and again, your work will have been fruitless. For that reason, it is important to write a great article with good information, and a compelling title.
3) The third ingredient for a successful article is a good resource box. Ideally, the information in your article should be related to the links in your resource box. This is extremely important. If your article is about ice fishing in Alaska and your links refer to vacationing in the tropics, you probably won’t generate many clicks. That’s because the people who read the article are interested in ice fishing, not sun bathing. However, if your resource box contained links for a travel agency specializing in Alaskan tours, you would probably generate a lot of clicks. Coordinate the information in your resource box with the content of your article. I use a number of different resource boxes, depending on what I am writing about.
If you’ve done a good job in each of these three areas, your article will achieve very good readership and your links will generate plenty of traffic. If your article is generating good readership, but you are not getting many clicks, it may mean that you need to work on steps 2 or 3 above.
With some of my best articles, over 17% of the readers have clicked on my links. That is a great percentage! On average though, only about 7%-8% of readers will click on a link.
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Labels: articles, free download, free ebook, increase traffic, make money, resource box, traffic, url, url clicks