Is Google Crawling Your Site As Often As You Like?

One of the most important activities behind a successful website or blog is having it crawled by the search engines. Each time they crawl your site, they store the information that they find in a cache. A cache is like a huge storage bin where information is kept. Ideally, you want the search engines to crawl your site whenever you add new information. This ensures that this new information will be found when someone does a search for it.

But sometimes, the search engines don’t crawl your site as they should. When this happens, the information or web page) that you added last week (or last month) is never made available to the public. If you are not getting ANY search engine traffic to your site, you would be well serve to check when Google last crawled (or cached) your site.

Although this may sound difficult, it is actually very easy. In the address bar at the top of your browser, enter:
http://www.google.com/search?q=cache%3ANAMEOFYOURSITE

If your url is: http://www.fancysitename.com, the name of your site is: fancysitename.com
In this case you would replace NAMEOFYOURSITE with fancysitename.com

Then click enter. The information in the paragraph at the top of the screen will tell when Google last crawled your site. If it was last cached within the past week, all is well and you need do nothing more. If it has been a month or more, you have a problem.

To correct some of the more common problems, you can check the following:

If the result says: ‘Your search – cache: NAMEOFYOURSITE - did not match any documents,’ make sure that you have submitted the url to Google. This is a common problem for new sites, particularly if you are not an experienced webmaster. Also, it is important to get some high quality, relevant links directed to your site. You can get these by submitting a few articles with text links in the author’s resource box to the largest article directories. You should also check to ensure that your meta robots tag is not preventing search engine access.

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